The courage and energy of a producer are expressed through indelible signs capable of transcending time and letting us glimpse unexplored lands.
The relaunch of a territory, through the new image of Villa Sparina, appears clearly as a process whose origin is identifiable at a glance. A capacity to give life to the new that is evident in everything the company does.
The bottle of Villa Sparina breaks all the rules of tradition to reflect the innovative character of the producer, dedicated to revolutionising the perception of the Gavi wine and the territory. The form condenses often antithetical attributes: soft but compact; elegant but robust; reminiscent of a vase, which has been the ideal shape for storing drinks since ancient times.
The decision to use a gold-tinted glass was significant, as it both helps protect the contents and amplify the chromatic richness.
Two counterposed forces in movement give life to a brand that was strongly inspired by a sign, the spiral, which holds great importance in ancient cultures. Its counterposed movement is an expression of the equilibrium of forces and polarities. A brand is born from it, rich with profound symbolic references, an expression of winemaking that places the product at the centre of the thinking
to transform it into a continuum distinguished by its constant pursuit of excellence.
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