Terre d’Aenòr, with Eleonora as the face and voice of the brand, aspires to be an ambassador of Franciacorta’s personality, ambition, and authenticity. Conceived to leave a mark on the regional tradition, it promotes evolution by interpreting the winery as a place of experiences, wine as a catalyst for social moments, and the bottle as a symbol of human relationships.
The social media campaign developed for Terre d’Aenor focused on creating a brand identity based on aesthetic elements consistent with the meanings expressed by the payoff “Gradi di Stile” (Degrees of Style).
This expression, the essence of f both the products and Eleonora, allowed the brand to navigate between different languages related to fashion, luxury and contemporary art worlds giving life, thanks to their blending, to a distinctive style.
These references, manifested through a specific visual language, have placed Terre d’Aenòr in the forefront of trends among wine companies, not only in terms of production but also communication.
Every detail, from the chosen colors to the studied hairstyles and poses, expresses the visionary and feminine spirit that characterizes the winery and draws inspiration from the peculiar character and personality of each wine.
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