Spirits & Liqueur Packaging Design: Belmiro

Casa D’Aristi, a Mexican brand of artisanal liqueurs, aims to offer the world the finest flavours of the Yucatán, made according to ancient Mayan traditions and perfected by almost 90 years of experience; a true journey through the taste of time.

To expand its presence in the US and Mexican markets with a different range of alcoholic products, Casa D’Aristi created the Belmiro brand, and NSG developed the design of the Valdobbiadene Prosecco Superiore DOCG.

To tailor a “dress” for this internationally appreciated Italian appellation of excellence, the source of inspiration was another hugely important symbol of Italian style on the world stage: haute couture.

The distinctive shape of the label recalls the soft lines of designer bags and accessories, while the hand-drawn texture reproduces the tactile quality of the fabric of iconic, evergreen garments, with a “galuchat” effect made tangible through embossing, evoking the finish of tanned shark skin.

The classic lettering reflects the simple elegance typical of iconic brands in the sector, while the symbol, set at the centre like a precious diamond, draws on the details of accessories, jewellery and ornaments of haute couture designs.

Finally, the colours, chosen in the contrast between dark tones and a luminous platinum, evoke the sense of elegance and prestige typical of designer garments.