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MASAF grant for digitalisation

MASAF call for digitalisation

Find out how:

With the recent Directorial Decree No. 0507377 of 1 October 2024, the Ministry of Agriculture, Food Sovereignty and Forestry (MASAF) offers PDO, PGI and organic wine producers the opportunity to obtain grants between €10,000 and €30,000, covering 50% to 70% of investments in digital technologies, in particular QR codes.

A unique opportunity to innovate and tell your story, taking consumers into the heart of your winery and your territory.

Applications must be submitted online between 18 October 2024 and 11 November 2024.

Who is it for?

The call is open to PDO, PGI and organic wine producers with registered agritourism or wine tourism activities. Interested companies must invest in modern digital systems with QR codes, guaranteeing their use on at least 25% of their production for a minimum period of three years.

Which expenses are eligible?

1 Design and printing of labels with an integrated QR code.

2 Development and maintenance of web pages linked to the QR codes, including updates and translations.

3 Production of informative multimedia content such as videos and neutral (non-advertising) promotional materials.

Environmental labelling for wine

What we can take care of:

We offer you a complete package covering every phase of digitalization, fully meeting the requirements of the call so you can secure the maximum grant. Specifically, we take care of:

QR Code Creation

Implementation of optimised QR codes that connect consumers to your winery, in compliance with the requirements of the call.

Packaging Design

Graphic design of labels with the QR code integrated, following your brand’s visual identity and your commercial needs.

Multimedia Content

Production of multimedia content for an interactive experience, including videos, images and copy for your website.

Websites

Development of multilingual websites that tell the story of your winery and your territory.

Contact us

How we can help

Contact us today to find out how to obtain the grants and equip your winery with new, useful digital tools.

In brief:

Dates:

Between 18 October 2024 and 11 November 2024

Who it is for:

PDO, PGI and organic wine producers with registered agritourism or wine tourism activities.

Grants and Eligible Activities:

Design and printing of labels with an integrated QR code.

Development and maintenance of web pages linked to the QR codes, including updates and translations.

Production of informative multimedia content such as videos and neutral (non-advertising) promotional materials.

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